If you are keen to save money, then investing in slow fashion may be a great way forward and provide you with a chance to support an eco-friendlier outlook. Many of us buy fast fashion without realising that there is a different way that can reduce environmental harm. Slow fashion is the term used to describe clothing made with sustainability in mind and created to last for many years without the need for replacement.
- How can slow fashion be an investment?
- How can slow fashion help?
- Get involved with the preloved market
- Why slow fashion beats fast fashion
- What does the future of slow fashion look like?
Many consumers are put off buying slow fashion because items typically come with a higher price tag than their fast-fashion rivals. The reason for this is because they are made from better quality fabrics that last longer. However, suppose you were to add up the cost of fast fashion items over the years in comparison to your one slow fashion item. In that case, you will find that slow fashion offers a better return on your investment and will save you a lot of money.
When you consider that it is the fashion industry that is second on the list of most polluting industries, something needs to change. Mass production of dyes and continual use of water to create items and quality that will not last more than a season highlights how the fast fashion era is destroying the planet.
Slow fashion uses fewer resources in the production phase and does not create different types of pollution to complete a garment. Slow fashion is made to last and does not see the end of season dumping that fast fashion does. Plus, when a user is finished with a slow fashion item, it can be passed on to another person who can continue to enjoy it for years to come.
If you love the idea of slow fashion but find that the price tags are just too high for you, then checking out preloved items is a great compromise. There are many online stores and charity shops that offer second hand and vintage items. All you need to do is take your time to check them out and find new items that can add to your slow fashion wardrobe. Many people who access slow fashion in this way say that there is a level of excitement in sourcing something sustainable that did not cost them the earth!
When you look at the price tag of fast fashion, then it understandable that you may think it is better value, so, therefore, it must be a good choice, but the best fast fashion items will not last more than two years of use before it needs to be disposed of. Slow fashion will cost you more upfront but will last more than five years and can often be repaired or renewed to extend its lifespan even further, meaning that you get the best results from your clothing investment.
It is not just money that can be saved in slow fashion; there are many other great factors that you should consider, including:
- Slow fashion uses fewer toxins, making it better for your skin and the environment.
- Fabrics used in slow fashion tend to be ethically sourced and provide the maker with a fair wage so that they can afford to live and feed their family.
- Sustainable material is typically high quality and made to last.
- Sustainable items can be passed on and loved by a new owner when you are finished with them.
- Slow fashion can be reused once the clothing life is over and turned into other items that can support the household.
Slow fashion is no longer the domain of exclusive and bespoke companies. It is becoming a mainstream choice that consumers are actively looking out for. While companies that sell fast fashion are still popular, their days appear to be numbered.
Popular brands like Nike are changing the way they produce items so that they are more sustainable whilst continuing to supply clothes that people want. However, there is still a long way to go before this is commonplace across all brands. Some of the most popular high street stores will need to change radically to keep their customers happy and reduce their damaging effects on the planet.
As slow fashion becomes more popular and typical, we would hope to see even more investment opportunities, allowing individuals to create wardrobes that will last for many years and help them stay on trend and excited about what they are wearing. It’s clear that to change the climate outcome, we need to alter our views and understanding of the fashion industry to demand the change we want to see.
*This is not financial or investment advice. Remember to do your own research and speak to a professional advisor before parting with any money.