MoneyMagpie WRAPPED: 2024 Edition

Inspired by the brilliant “Spotify Wrapped” consumer website MoneyMagpie are here with the top questions and articles that their consumer savvy audiance delved into this year. This fun overview of our year helps people see key trends and helps them understand a) what the consumer market is looking at and b) how MoneyMagpie serve the public.

Some Key Insights

• 6.87% of our readers wanted to know about perks for the over 60s
• Almost 60,000 of you searched “How to Make Money Listening to Music”
• Our AI Investing apps article bought in over 50x the traffic of the average article in the manage–your–money section
• 20% of our top–performing articles were about tax–efficient investing (out of the top 10 articles)
• 33,000 of you needed help getting a free computer

And what questions did reader’s ask?

• How do I invest in gold?
• Do you think Bitcoin is a good idea?
• Is an ISA a good place to keep money?
• How do I buy shares?
• What do you think of Premium Bonds
• Can I save money on my shopping easily?
• How do you use Cashback apps?

What the MoneyMagpies Say

Consumer editor of MoneyMagpie Vicky Parry said “2024 has been the year of the savvy shopper, we have seen a 1.5 million increase in traffic that has been hugely down to people wanting to save money in very specific areas. The cost of living crisis has empowered the consumer like never before and the now tech savvy audience has shown signs of understanding shopping around, deal hunting and eanring a side income more than ever”.

MoneyMagpie CEO Jasmine Birtles says “probably the most common question we get is ‘how do I start investing’, together with ‘how do I buy shares’, which is why our new MoneyMagpie Invest section will speak directly to the 95% of the country that doesn’t invest but knows they ought to start. We will be providing news and insights articles for experienced investors too, of course, but our prime focus will be on the newsbie investor…the typical Brit who hasn’t been taught how to invest but is being given more and more responsibility for their financial future. It’s a heavy burden for most and we intend to do everything we can to lift that burden.”