Jasmine Birtles
Your money-making expert. Financial journalist, TV and radio personality.

Diwali is one of the most joyous festivals, but costs can quickly add up. By understanding the cultural significance of each tradition and following smart budgeting tips, you can celebrate fully while staying within your means. This guide combines practical examples, affordable stores, and Sikh and Hindu voices offering their own tips.
Diwali, also known as the Festival of Lights, is one of the most widely celebrated festivals in India and among Hindu communities worldwide. It symbolises the triumph of light over darkness, good over evil, and knowledge over ignorance. Traditionally, the festival involves lighting oil lamps, exchanging gifts, enjoying festive foods, and performing religious rituals.
While Diwali is most closely associated with Hinduism, it is also observed by Sikhs, Jains, and some Buddhists, each with their own interpretations and traditions. For example, Hindus often celebrate the return of Lord Rama to Ayodhya, Sikhs commemorate the release of Guru Hargobind from prison, and Jains mark the attainment of nirvana by Lord Mahavira. Despite these variations, the core themes of hope, renewal, and the victory of good remain central to all observances.
Understanding the dates helps in planning celebrations and coordinating with family. In 2025, the main day of Diwali, Lakshmi Puja, is on Monday, October 20. The festival spans five days: Dhanteras on October 18, and Bhai Dooj on October 23. Sikh families, like many others, use these dates to prepare meals, clean their homes, and gift family members.
Gold is more than a gift — it’s a symbol of prosperity and blessing. The Hindu community emphasise that even small gold coins or pendants carry spiritual meaning. Sunny Osahn explains, “It’s not about the weight of gold, but the meaning behind it.” Gifting gold honors tradition without overextending financially.
Before diving into purchases, plan your approach. People often highlight that prioritizing essential elements keeps Diwali joyful and meaningful.
✅ Set a total budget before buying anything.
✅ Focus on what matters most: food, gifts, décor, and meaningful traditions.
✅ DIY decorations, batch-cooked food, and reusing items save money.
✅ Shop smart: discount stores like Home Bargains, Wilko, Poundland, TK Maxx, and supermarket value ranges.
Planning a clear budget is essential.Try treating each category as an opportunity to balance tradition with frugality.
1. Decide on total spend (example: £60 / £150 / £400).
2. Split by category — Food 35%, Gifts 30%, Décor & candles 15%, Clothes/personal 10%, Unexpected 10%.
3. Adjust based on priorities; if gifts are key, reduce décor spending.
Sample £150 budget: Food & sweets: £55 | Gifts (incl. small gold coin): £45 | Décor & tea lights: £30 | Contingency: £20
Food & Sweets — Feast for Less
Food is central to Diwali. Remember that preparing and sharing meals fosters connection and joy. Budget-friendly dish planning ensures participation and the cost is not all on the host.
TikTok’s Sunny Osahn tells his almost 350,000 followers that, “The spirit of Diwali isn’t in store-bought lights, but in the effort you put into making your space warm and welcoming.”
Clothing and entertainment bring joy and cultural expression. Sikh creators highlight that traditional outfits and family activities foster unity and preserve heritage.
Diwali is about light, family, and kindness, not competition. With careful planning, DIY creativity, and a few thoughtful purchases, you can enjoy a memorable celebration without overspending. Incorporate budget-friendly food, décor, gifts, clothes, and entertainment to make the festival joyful and meaningful.
This shows how small efforts can make Diwali special. Nice read!