Jasmine Birtles
Your money-making expert. Financial journalist, TV and radio personality.

Ever feel like you’re stuck between two money moods? One part of you says, “Be sensible, save your cash.” The other’s thinking, “You’ll never build wealth unless you invest.”
The truth is, both saving and investing have their place. But knowing when to save and when to invest can make all the difference in how quickly you reach your financial goals.
In this blog post we will break it down, cash vs investments, and help you figure out what to do with your money right now.
Let’s get the basics straight first.
Put simply:
Not everything in life needs to be “invested”. Sometimes, the best thing you can do is stash cash safely and sleep well at night.
Here’s when saving is the smarter move:
Before you even think about investing, you need a cushion. Aim for 3 to 6 months’ worth of expenses in a high-interest savings account or cash ISA.
This is your financial airbag, it stops you having to dip into your investments when the car breaks down or your job disappears.
Thinking of buying a house, starting a family, or taking a big trip in the next year or two? Keep that money in cash.
Why? Because the stock market goes up and down. And the last thing you want is to invest your house deposit and see it shrink 15% when you’re just about to exchange.
There’s nothing wrong with being cautious. If you know you’ll panic every time your investment balance dips, it might be best to prioritise cash until you’re more comfortable with risk.
Once you’ve got your savings sorted and you don’t need the money for a while, that’s when investing starts to make sense.
Here’s when it’s time to grow your money:
If you’ve already got that 3–6 month cash buffer, great, you’ve earned the right to start investing.
You don’t need loads. Even just £25–£50 a month into a Stocks & Shares ISA is a great start.
This is the golden rule. If you’re investing for the long term (think retirement, future house, building wealth), the ups and downs of the market won’t matter, because over time, the market tends to go up.
In fact, £100 invested monthly in the FTSE 100 over 10 years could grow to more than £15,000 (based on average returns). That’s a lot more than a regular savings account could do.
Let’s be real: inflation eats savings. If inflation is 5% and your savings account gives you 3%, your money is losing value in real terms.
Investing gives you a shot at outpacing inflation and making your money actually work for you.
Here’s a handy framework you can use:
| Question | Save or Invest? |
|---|---|
| Do you have less than 3 months’ worth of expenses saved? | Save |
| Do you need the money within 3 years? | Save |
| Are you investing for retirement or long-term wealth? | Invest |
| Are you worried about inflation reducing your cash’s value? | Invest |
| Would losing 20% of your money in a bad year cause major stress? | Save |
| Can you afford to leave the money untouched for 5–10 years? | Invest |
Here’s a simple guide for a balanced strategy:
The best investors aren’t “all in” on stocks or cash. They know when to be cautious and when to be bold.
Savings protect you.
Investments build you.
If you can find a balance that suits your income, your goals, and your nerves, you’re already ahead of most people.
So the next time you’ve got a spare £100? Ask yourself: “Do I need this in the next year?”
If yes, save it.
If no, invest it and let it grow.
Are you interested in learning more about investing? Why not sign up to the MoneyMagpie bi-weekly Investing Newsletter? It’s free and you can unsubscribe at any time if you find it isn’t for you.
Disclaimer: MoneyMagpie is not a licensed financial advisor and therefore information found here including opinions, commentary, suggestions or strategies are for informational, entertainment or educational purposes only. This should not be considered as financial advice. Anyone thinking of investing should conduct their own due diligence. When investing your capital is at risk.
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