One of the best things about being a student is snagging freebies with little or no effort. That’s until you’ve got a desk full of pens and more stress balls than you could ever use. Oh, and a steady stream of pizza if you’re lucky!
But have you ever looked past the plastic cereal bowl or free coffee, to see who handed it to you?
The answer is likely: a student, working as a student ambassador for the brand.
Think that you could do the same thing? Read on to find out how.
- What is a brand ambassador?
- Who are they looking for?
- What will I do?
- What will I get?
- How can I sign up?
What is a brand ambassador?
Brand ambassadors make money by representing companies and promoting their products on campus. It’s as simple as that. You can sign up with a particular company, or an ambassador agency, to work on campaigns and get paid for handing out freebies while telling your fellow students all about the brand.
Sometimes, universities themselves will look to hire ambassadors to help during big events like Fresher’s Week. They will want bubbly personalities who are capable of communicating all the exciting opportunities that the week has to offer!
You’ll get paid an hourly rate and be able to fit the work around your studies, so it’s flexible and lucrative if you know what you’re doing. It’s a popular way of earning money during your degree, and you could make some great contacts.
Who are they looking for?
It’s a fun job – getting paid to hand out free things and chat to other students. However, companies look for a special kind of person to represent them.
If you’re reliable, a confident self-starter, and good at taking the initiative as well as being a fab communicator, this job is perfect for you.
You can show off your creativity while doing it, and if you’re a member of any societies you’re more likely to get the job, as you can involve them in your campaigns.
What will I do?
If you land a student ambassador job, you’ll most likely attend a training day to learn all about the company and what they expect you to do.
As part of the job, you might promote and attend particular events, engage with people on social media, and hand out flyers and freebies.
What will I get?
- It’s a part-time, hourly paid opportunity, so you’ll have a steady stream of income if you can put the hours in. On-Campus Promotions pays £8 per hour, £1.30 over the national minimum wage for under-25s. Many agencies ask you to put in 8-10 hours per week.
- Work experience. This is a great thing to pop on your CV as it uses all kinds of skills – communication, interpersonal skills, organisation, time management, and teamwork, to name just a few.
- Insight into the industry. If you think marketing and PR might be a career for you, this gives you a chance to learn what it’s all about and start laying the foundations for life after university. On the other hand, it could be useful in helping you realise it’s not your thing, but you’ve still gained transferable skills and earned some money!
- A foot in the door. You might work as an ambassador for a particular company and really impress them. This puts you at the top of their list when placements, internships and graduate schemes come up. You’ll know the brand inside out and be able to hit the ground running.
How can I sign up?
Does this all sound pretty good? Get online and hunt down an exciting campaign right now!
The most straightforward way to becoming a student brand ambassador is by applying to a particular campaign through an agency, such as Campus Industries, On-Campus Promotions or British American Group, as long as your uni is listed on the job advert. Seed Marketing also hire brand ambassadors, and opportunities are sometimes advertised on StudentJob or Indeed. Your university may even have its own programme, or post vacancies on its careers website.
Many campaigns are recruiting now, so the sooner you start preparing applications, the better. While you’re waiting to hear back, there are plenty other ways to make quick cash.
There are lots of opportunities out there to shine as a student brand ambassador. You’ll be able to start earning decent money right at the beginning of the next academic year, gain some amazing skills, and set yourself up for a career in marketing, communications and PR. All the while leaving you plenty of time to study and enjoy the other aspects of uni life. It’s the perfect job for outgoing and friendly students, so what are you waiting for?
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